Auto Industry

The festive cheer dovetailed with GST 2.0 that resulted in vehicle prices being cut by thousands and lakhs of rupees, resulted in not only a good September, but also a bombastic October for car manufacturers. Leadin...

Nissan India has appointed Mohan Wilson as Director Marketing, Product & Customer Experience, for business transformation for India market. Mohan Wilson replaces Sriram Padmanabhan and will take over the role effect...

Nissan India has launched the first-of-its-kind ‘Nissan Intelligent Ownership Subscription Plan” for the new-age customers, a new way to own the all-new Nissan Magnite, Nissan Kicks or Datsun redi-Go.

Nissan has decided to bring the best of its worldwide lineup to India and also launch a product offensive in the country as part of its new strategy for India. As part of this Nissan strategy, the company will launc...

Nissan Motor Co., Ltd. unveiled a major expansion strategy in the Africa, the Middle East and India region as part of the company’s six-year mid-term plan, Nissan M.O.V.E. to 2022.

Nissan has announced that its Indian subsidiary – Nissan Motor India Private Ltd (NMIPL) – has assumed full responsibility for the sales, marketing and distribution of all Nissan-branded vehicles and parts in India,...

Our marketing strategy will always be about what the consumer needs. If you look at the Evalia, we have taken a very different approach. We have not looked at a family. We have looked at a unit. It’s not about a hus...

CHENNAI (TAMIL NADU):The Hinduja Group flagship, Ashok Leyland and Nissan Motor Company have announc